Chanel has written an open letter opposing plans to construct a high-speed train line in a bid to improve the French Riviera rail network, according to a report published by the BBC.

The brand claims that the plans, which would see SNCF route a TGV track through the flower fields surrounding Grasse, would force the company to ‘cease supporting its artisanal activities in the region’.  

A public consultation on the route will close this month, before the transport ministry makes the final call on the plans.