THE WHAT? PayPal has issued a statement squashing rumors that it has been eyeing up a takeover of Pinterest, according to a report published by Reuters.

THE DETAILS A series of media reports claimed that the digital payment processor was set to pay upwards of US$45 billion for the image-led social media site.

THE WHY? PayPal’s one-line statement was not rich in detail but analysts quizzed by Reuters suggest that the two tech companies wouldn’t be a good fit with integration issues widely believed to be the sticking point.