Avon has announced the appointment of Jose Vicente Marino to Executive Vice President and General Manager Brazil, effective September 17, 2018.
Marino joins Avon from Flora Cosmeticos e Limpeza, where he held the role of President. He has also held a number of senior leadership positions at Natura &Co, most latterly Chief Operating Officer.
“We are delighted to welcome José Vicente to our executive leadership team,” said Jan Zijderveld, Chief Executive Officer. “His direct selling expertise, deep knowledge of Brazil, the consumer products industry and disciplined leadership skills, alongside a proven track record in driving growth and turning businesses around, will add tremendous energy to accelerating our business opportunities in Brazil. José Vicente has a strategic mindset and a drive for execution that I am confident will help us make great strides in our commercial operations to generate long-term profitable growth.”
“It is exciting to join Avon during this important time in its history,” added Marino. “I have long admired Avon’s brand, its millions of beauty entrepreneurs, its highly appealing portfolio of beauty products and the compelling purpose at the heart of a company, which has been a champion for women for over 100 years. With consumers losing trust in corporates, direct selling between a Representative and her customer has never been more relevant. I was also attracted by the quality of the executive team, who will help me to increase Avon’s selling opportunity in Brazil, leverage digital opportunities, enhance execution and drive increased profitability.”