TikTok Halts Online Retail in Indonesia Following E-commerce Ban

TikTok Halts Online Retail in Indonesia Following E-commerce Ban

THE WHAT?  TikTok has shut down its online retail operations in Indonesia following a ban on e-commerce activities on social media.

THE DETAILS  The Indonesian government banned e-commerce transactions on social media platforms on September 28. By Wednesday, TikTok announced its decision to cease e-commerce sales on its TikTok Shop Indonesia platform.

THE WHY?  Indonesia’s government implemented the ban to curb the influence of algorithms and the misuse of personal data in business. The regulation aims to create a fairer e-commerce environment. 

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