THE WHAT? Dow has announced an exclusive agreement with Locus Performance Ingredients to sell its line of high-performance and multifunctional soporolipid biosurfactants in the global personal care market.
THE DETAILS The ingredients offer a substantial reduction in carbon footprint relative to conventional surfactants.
“Today’s consumers are looking for personal care products that can offer a hygiene factor as well as caring properties to their skin or hair,” said Isabel Almiro do Vale, Global Marketing and Strategy Director for Dow Personal Care. “This partnership with Locus PI, an unrivaled expert in biosurfactants and fermentation, complements our innovation, strength and strong position in the personal care market. The addition of Locus PI’s biosurfactants allows us to further deliver on our promise to develop products that are safe for people and the planet while accelerating the transition towards a low-carbon, circular economy.”
THE WHY? The partnership will allow both companies to leverage their key expertise, combining Locus PI’s fermentation know-how and ability to develop tailored biosurfactant ingredients with Dow’s penetration in the personal care market and formulation expertise.