Unilever East Africa has forged a partnership with recycling company Mr Green Africa on a new waste management project within Nairobi, which will see the consumer goods manufacturer recycle plastic containers and reduce pollution, according to a report by Daily Nation.

Having invested Sh30 million into the company, Unilever expects the Mr Green Africa’s plants to grow from 25 to 100 in two years, with the venture aiming to boost Kenya’s recycling business.

The main aim of the partnership is Unilever’s global plan to make its plastics recyclable or reusable by 2025 while the funds will allow the number of waste collectors working for Mr Green Africa to increase from 1,700 to 4,000 over the next two years.

Unilever CEO Justin Apsey said, “It is a very important partnership for Unilever. We have made big commitments to take the lead in creating a bright environment for future Kenyans and our environment is a key part of that. Plastics have a big role to play.”

Keiran Smith, CEO of Mr Green Africa, continued, “Providing tools to divert waste from landfills… is a win for Unilever Kenya, a win for us and most of all, a win for the environment.”