Smashing the ceiling: LG Household & Health Care names new executive hires
LG Household & Health Care has named Shim Mi-jin Head of Personal Care and Lim Iran Head of Marketing, O Hui, according to a report published by Pulse News.
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E’quipe launches new skin care and lifestyle brand, athletia
Japan’s e’quipe has announced the launch of a new skin care and lifestyle brand, named athletia.
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Shiseido announces restructure to take Elixir and Anessa brands global
Shiseido has made a series of announcements regarding its personnel, structure and organization.
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L’Oréal partners with 2020 Sydney Gay and Lesbian Mardi Gras in a bid to push its global mission of ‘beauty for all’
L’Oréal Australia has been announced as a partner for the 2020 Sydney Gay and Lesbian Mardi Gras, a move that is inline with the company’s “beauty for all” global mission.
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Singles’ Day sales hit new record as Lauder and L’Oréal rake in RMB1 billion
Alibaba Group has announced that it generated RMB268.4 billion of gross merchandise volume (GMV) on this year’s Singles’ Day (November 11), up 26 percent compared to 2018’s festival.
CLICK HERENew hair, don’t care: Pantene’s Single’s Day ad focuses on the power of a different do
Procter & Gamble-owned Pantene has released its Singles’ Day campaign, which is called The Breakup Salon, according to a report published by The Drum.
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Shu Uemura teams up with Pokemon for new make-up line in industry crossover
Japanese beauty brand Shu Uemura has teamed up with popular video game Pokemon to launch a new Pikashu make-up collection, a spin off character from the popular Pikachu.
CLICK HEREThe Body Shop launches first television advert in India for global campaign
The Body Shop has launched its first TVC television campaign in India as part of a global advertising campaign, marking the onset of a new marketing strategy for the company.
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Lancôme’s Singles’ Day WeChat pre-sale campaign a ‘huge success’
Lancôme has branded its Singles’ Day pre-sale campaign a ‘huge success’ after the WeChat promotion garnered ‘a significant amount of traffic’ for the brand, according to a report published by Jing Daily.
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Wavemaker scoops further term as media agency for L’Oréal Thailand
L’Oréal Thailand has named Wavemaker as its media agency for another term, according to a report published by Marketing Interactive.
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