Reliance gears up to build the next FMCG multinational
Indian retailer Reliance is hoping to build a portfolio of 50 to 60 grocery, household and personal care brands as it gears up to compete with the likes of Unilever and Procter & Gamble, according to a report published by Reuters.
Procter & Gamble announces new DEI commitments and shares actions to strengthen equality & inclusion across Asia Pacific, the Middle East and Africa
Procter & Gamble (P&G) has announced new commitments aimed toward advancing Equality & Inclusion across Asia Pacific, the Middle East, and Africa, at its fourth annual #WeSeeEqual summit for the region.
L’Oréal Professional names Chinese Actor Xiao Zhan as its latest brand spokesperson
L’Oréal Professional has named Chinese Actor Xiao Zhan as its latest brand spokesperson.
Shiseido to launch new skin care brand onto French market
Shiseido has announced the launch of a new skin care brand in France. Ule, as the new line up has been dubbed, subscribes to the ‘conscious beauty’ philosophy and is designed to realize a healthy glow with natural ingredients and a focus on both inner and outer beauty.
K Beauty gets a boost; Seoul looks to make its mark on the global beauty and fashion market with new US$168 million project
Seoul is looking to make its mark on the global beauty and fashion market with a new five-year project worth US$168 million, according to a report by Aju Business Daily.
P&G apologises for ‘sexist’ WeChat ad
Procter & Gamble has backtracked on a campaign it ran on Chinese social media platform WeChat that claimed that women’s feet smell worse than men’s, according to a report published by the South China Morning Post.
Maybelline unveils Press Play campaign in India
L’Oréal-owned Maybelline New York has launched its latest marketing campaign for the Indian market. #PressPlay is designed to encourage consumers to pick up their social lives after a mutual pandemic pause, according to a report published by Financial Express.
Shiseido to measure skin bacteria in store with new speedy test
Shiseido has announced that it has developed a new testing method to measure the amount and balance of indigenous skin bacteria in a simple and easy way in a short time through collaboration with Yamato Esulon Co and Orcoa Co.
The Body Shop teams up with Minus18 to give young queer people a voice
The Body Shop Australia has teamed up with LGBTQIA+ youth advocate Minus 18 to launch the Out for Love campaign, which aims to encourage young queer people to take part in a national survey in order to highlight the issues that matter most to them.
Mary Kay continues partnership with Arbor Day Foundation to plant 8,000 trees in China
Mary Kay has announced its continued support of the Arbor Day Foundation’s reforestation work in the south Liaoning Province of China
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