Marketing in 2022 – all aboard the bandwagon
If there was one thing that defined marketing practices in both halves of 2022, it was not just jumping but positively leaping on the marketing bandwagon of the day.
L’Oréal Paris unlocks articles relating to sexual harassment to readers in Brazil
L’Oréal Paris has unlocked articles on sexual harassment to millions of readers in Brazil in a bid to help combat harassment in public spaces, according to a report by The Drum.
Kao, L’Oréal and Natura &Co are named on World’s Most Ethical Companies list 
Kao, L’Oréal and Natura &Co are just some of the cosmetics companies named on the 2022 World’s Most Ethical Companies Honoree List
Avon challenges domestic violence with charity partnership and education portal
Avon has announced the launch of a new campaign in collaboration with the NO MORE foundation to speak out against verbal abuse, as well as launching an online educational portal and offering training for customers, representatives and associates.
Transgender model Valentina Sampaio named as new face of Armani Beauty
Valentina Sampaio has been named as the newest face of Armani Beauty, and will feature in the brand’s 2022 beauty campaigns.
Rodan + Fields announces leadership shake-up; appoints new CGSO and CMO
Direct sales company Rodan + Fields has announced a leadership shake-up, with the appointment of Laura Beitler as Chief Global Sales Officer (CGSO) and Elana Gold as Chief Marketing Officer (CMO).
Bulgari unveils Eiza González as its first Latin American ambassador for North America
Mexican Actress Eiza González has been named as Bulgari’s first Latin American ambassador for the North American market.
Avon appoints Frances Largeman-Roth as new Nutrition and Wellness Brand Ambassador
Avon has announced the appointment of Frances Largeman-Roth as its new Nutrition and Wellness Brand Ambassador.
Pharrell Williams teams up with Chanel to launch mentorship program for Black and Latinx entrepreneurs
Pharrell Williams has teamed up with fashion house Chanel via his equity-focused initiative Black Ambition to launch a two-part mentorship program for Black and Latinx entrepreneurs.
The Body Shop brings FCB Brasil on board to build activist activity
Natura &Co-owned The Body Shop has appointed FCB Brasil as its agency of record, according to a report published by Ad Week.
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