e.l.f. Cosmetics Expands into Brazil with Sephora Exclusive
e.l.f. Cosmetics has launched in Brazil exclusively with Sephora, becoming the retailer’s first mass-market colour cosmetics brand in the country.
Primark to Enter Mexico Through El Puerto de Liverpool Partnership
Primark is entering the Mexican market through a strategic partnership with El Puerto de Liverpool, with plans to open its first stores in the country under a franchise model.
Kiko Milano enters Uruguay with €8.55 million expansion plan
Kiko Milano is expanding its Latin American presence with its entry into Uruguay, committing €8.55 million over five years to establish a network of eight stores, with the market potentially serving as a springboard for further regional expansion.
Natura Q2 Revenue Pressured by Brazil as Hispanic Markets Accelerate
Natura reported Q2 2026 revenue of BRL 5.2 billion, with operational challenges and weaker consumer demand weighing on Brazil, while Hispanic America delivered accelerating sales growth and improved profitability.
Assaí Enters Pharmacy Market With Launch of In-Store Healthcare Concept
Brazilian retailer Assaí has announced the launch of its own pharmacy business, opening its first in-store pharmacy in São Paulo as it expands into the healthcare and personal care market.
Bath & Body Works Enters Brazil With First Store and Localised Fragrance Strategy
Bath & Body Works has expanded into Brazil with the launch of its first retail store in São Paulo and a dedicated Brazilian e-commerce platform, marking the latest step in its international growth strategy.
Natura expects second-quarter revenue decline as Brazil weighs on sales
Natura expects second-quarter consolidated net revenue to fall between 9% and 10% year-on-year, citing weaker consumer demand and operational challenges in its Brazilian market.
Rebecca Bonbon expands into beauty with new skincare and cosmetics collection
Rebecca Bonbon has partnered with beauty company UpSkin to launch its first skincare, body care and cosmetics collection, expanding the lifestyle brand into the beauty category.
Natura reports Q1 revenue pressure in Brazil and Argentina amid Avon integration
Natura reported first-quarter 2026 revenue pressure in Brazil and Argentina, although the company delivered growth across other Latin American markets and continued progress with its Avon relaunch strategy.
Natura expands omnichannel strategy with Mercado Libre Mexico launch
Natura has launched an official store on Mercado Libre in Mexico as part of its broader omnichannel and digital expansion strategy.
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