Nivea appoints Power League Gaming to relaunch female gaming community in Middle East
Beiersdorf-owned Nivea has appointed Power League Gaming (PLG) as the gaming agency to relaunch its community of female games in the Middle East, named Girls Got Game (GGG) on social media.
Marketing in 2022 – all aboard the bandwagon
If there was one thing that defined marketing practices in both halves of 2022, it was not just jumping but positively leaping on the marketing bandwagon of the day.
Sleek Nigeria names first Creative Ambassador
Sleek Nigeria has relaunched with new and improved products and named its first Creative Director, according to a report published by Punching.
Chanel shoots Tara Emad for Middle East-focused campaign
Chanel has named Egyptian actor, Tara Emad a ‘friend of the house’, according to a report published by the Egyptian Independent. She will appear in a campaign for the French luxury label’s beauty offer.
Estée Lauder Companies opens tender for management of advertising media EMEA region
The Estée Lauder Companies has opened tender for the management of advertising media in the EMEA region.
Unilever partners with Egyptian retail tech company Cartona
Unilever has partnered with Egyptian retail tech company Cartona in order to add more offerings to its base of base of retailers, suppliers and distributors.
L’Oréal launches signature brand’s anti-aging range onto Kenyan market
L’Oréal Paris has launched its Revitalift Filler range onto the Kenyan market as demand for anti-aging products grows, according to a report published by Tuko.
Rihanna launches Fenty Beauty and Fenty Skin into Africa
Singer and Actress Rihanna is set to launch her Fenty Beauty and Fenty Skin lines into the African market at the end of this month.
Procter & Gamble announces new DEI commitments and shares actions to strengthen equality & inclusion across Asia Pacific, the Middle East and Africa
Procter & Gamble (P&G) has announced new commitments aimed toward advancing Equality & Inclusion across Asia Pacific, the Middle East, and Africa, at its fourth annual #WeSeeEqual summit for the region.
L’Oréal names Kate Actress as face of Nice and Lovely
Catherine Kamau Karanja, aka Kate Actress, has been announced as the new brand ambassador for Nice and Lovely Body Lotion, according to a report published by Nairobi Wire.
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